Unlocking your why is about unleashing your passion.


There is an absolute reason to do anything. Discovering your why is the foundation on to which you can build your empire.

We live in a world of many opportunities and I think it’s easier and easier to get distracted from our life’s purpose. In my case I often found my self at odds with what I felt were my responsibilities and the discipline needed to really focus on that one thing. It’s in my nature to get caught up in the passion de jour, 1, because I have an abundance of interests and 2, because I always felt like picking one thing meant giving up on everything else.

Nothing could be further from the truth. Finding that one thing. Unlocking your why is a miracle that opens a door you didn’t know was there.

Steps to Unlocking Your Why

Connecting with your passion makes you feel a very specific way. It feeds you in a way that is difficult to describe but you know it when it happens. Let’s take a few minutes here to pause and reflect on this feeling.

Sit comfortably, take a deep breath and as you exhale allow yourself to become aware of your body. Are you tense in places? tired? hungry? Take another deep breath and as you exhale give yourself permission to relax. In this space continue to breath in and out, allowing thoughts and ideas to filter in and out as easily as the air in your lungs. Do any of these thoughts offer a spark of inspiration? Maybe a word, maybe the start of an idea or maybe it feels like a train you need stop everything and get on. Sometimes our minds scream and other times they whisper. Be patient, especially if you’re just starting to listen to yourself. Write down these thoughts. It won’t be long before you see a pattern emerge.

Feeling engaged and finding ways to use your strengths is another great path to unlocking your why. What comes easy to you? What do your friends ask you to help them with?

Now, Discover Your Strengths by Marcus Buckingham & Donald O. Clifton, Ph D not only highlights the very real and uninspiring activity of focusing on our shortcomings instead of our strengths, but offers a pass code to take their online strengths test. Knowing your strengths and spending more time participating in activities that use them and you will find yourself in the zone where the magic happens.

One of the best ways to discover your why is to ask. Channel your inner 4 year old and ask why. And keep asking until you find the truth.

Why does my alarm go off at 5am? Because I need to workout.

Why do I need to workout? Because I want to be healthy.

Why does my health matter? Because I want to be around for my kids…

Keep digging. You’ll find a whole structure of values and beliefs waiting to be harnessed into goodness.

The possibilities and YOU are limitless!


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