One of my favorite marketing idea management tools is Google Alerts!

If you’re not familiar with this tool let me briefly explain.

You can sign up with Google Alerts and track specific keywords.  For example, I can track the keyword “Marketing Motivation” and schedule an email listing every time “marketing motivation” is used.

The key is to use these alerts to further market your business.  Google Alerts offer great ways to track like minded businesses and competition, blogs and news articles, and they can also offer up great NEW keyword combinations.

I use my alerts to gather post and article ideas, add other bloggers to my network, and to find local and national events.

How are you using your Google Alerts?

Do you find it to be one more email you don’t have time to read?

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