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"Marketing Online"
Marketing is the process towards the sale. When you are an active part of marketing your business (i.e. networking, blogging, cold calling, etc) your frame of mind should be one of relaxing into the situation and not always trying to manipulate it to your advantage.
Article marketing is about sharing knowledge and creating conversation. If the “conversation” creates leads for your business – fantastic – that’s a bonus!
Recently my system was upgraded, I love Windows 7, but in the process I lost a lot of my settings. It’s been almost a month and I’m still putting all the pieces back together and it really got me thinking about the settings on our computers and the importance of signatures in our emails.
Can you imagine coming up with a marketing campaign today that would use the same slogan over the next 75 years, create spin off businesses and become an icon in and of its self?
Honestly, when was the last time you picked up a book and thought, ” oh good this will teach me everything I need to know about…”
Have you met Jerry Chen? He is an amazing online business coach introducing us to the internet gurus and leaders of today via interviews and Tiramisu!
He and I recently discussed what I call the art of duplication. Our conversation prompted me to write this article.
Duplication isn’t about [...]
Today we are going to address creating a 3 step Plan of Attraction. Your Plan of Attraction is the tread of activities that anchor your marketing and sales efforts and position you as the leader in your industry.
Marketing is the vehicle that encourages a specific buyer to visit your advertising. You see, there is always a two step process here. The more specific and targeted your various marketing campaigns the more ready-to-act buyers you attract. Online, your adverting should welcome prospects into a sales funnel where they may become a qualified lead and an eventual customer.
What better way is there to explain learning to marketing your business online? It’s hard and it’s going to take practice, focus, small steps and sometimes you’re going to need to imitate your leaders until you fully understand the process. But like learning your first language, you DID NOT give up half way through because it was too hard or didn’t make sense. YOU were committed to learning how to communicate then and you need to be committed to learning how to communicate now.
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Working From Home & Marketing are two passions of mine so it was fitting to merge them into the Monday Marketing Motivation blog.
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