Have you heard of this movie? I think it was a great idea for a movie and wish I would have thought of it myself.
Click Here for the movie description
The Movie Trailer
***STOP READING NOW TO AVOID SPOILIERS***
As a student of the as-old-as-time attraction marketing school of thought I thought this movie hit a lot of nails on the head; from the creation of your brand to attracting people to it and creating a unit of people “to sell” your brand. The movie showcased how a great marketing system uses a network of strategically placed sales funnels to create a successful goal exceeding system.
As a movie, I thought it ended quite abruptly. Like they had a different ended that didn’t test well with audiences and so they went with a Hollywood classically branded theme where the guy gets the girl.
I loved the marketing blueprint in this movie, and I like how they showed leveraging as a way to work smarter, but to still work! There was a lesson about what happens when you spend money you don’t have to show off an image. Anyone can create an imagine and sell anything because buying “success” makes us feel good. It’s much harder to sell someone on hard work. Think of all the marketing gurus that tell you it’s going to take you a long time to be a master of your craft, but then shows you success stories of people who took their “product” and produced massive success within hours.
If you love marketing, I think you’ll enjoy this movie. I found it entertaining and laughed out loud quite a few times. I think in one way or another we’re all marketing and selling something… even it is just our image!
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