“Do not wait; the time will never be “just right.” Start where you stand, and work with whatever tools you may have at your command, and better tools will be found as you go along.” George Herbert
I loved Toby and Layla’s recent article about not just investing in tools but actually learning how to use them… effectively. It brings to a mind a Christmas morning when I was very little. My father got this HUGE box, wrapped in the most beautiful shinny paper… the kind you want to keep even when you’re a kid. He unwrapped it carefully, with his pocket knife the way he always did, and inside was a bright red tool box. You know the kind I mean, the quintessential red like a radio flyer wagon tool box.
The tool box was of course EMPTY! I couldn’t believe it, and my father said, “Well that’s because I don’t know what kind of tools I want to put into it…yet.”
But I would learn it doesn’t matter what you put into your tool box if you never have a plan to take them out. You can have the most expensive hammer known to man but it does you no good unless you take it out and swing it at a nail from time to time!
When was the last time you went through your tool box? Are you using everything you own? Are there tools you need to learn how to use? Are there tools you can show someone else how to use?
Asking yourself these four questions will help you organize your tools and allow yourself a minute to realize that you have mastered a few and there are some you may need help with. This in itself is a whole area of networking opportunity!
I rotate the tools I use from time to time, find new ones, upgrade and set aside the ones that no longer help me or cost me more time than they’re worth. I have an inventory sheet on my desk top that list’s all my tools into two categories, ones I use and ones I need to learn to use. Tools can be anything from software and programs, to scripts and telephones (note: I think the telephone is one of the most important tools in building a business). The point is to invest in ones you’ll use and USE THEM!
Believe it or not, understanding how to use tools is a pretty decent lesson in advertising… If you need to make a hole you need a drill (problem – solution) and if you need to talk to someone living in the next state you need a phone (problem – solution). If you need to build your business you need a tool that will help you create leads… problem – solution! Tools help solve problems… but only if you use them!
To Your Financial Health